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In 2013 China home dehumidifier market prospect

Date:2015-01-29

When the room temperature drop to set temperature, the dehumidification function will be automatically terminated. General air conditioning refrigeration minimum temperature of 18 ℃, if the room temperature below 18 ℃, the dehumidification function of air conditioning is not started. In addition, small amount of air dehumidification, slow speed, and unable to adjust. The optimum air humidity is 40% to 60%, air conditioning cannot reach this number, at this time of the dehumidifier can realize dehumidifying effect.

Compared with ordinary household air conditioner, household dehumidification machine has the advantages of lightweight, portable. Although generally has function of dehumidification of air conditioning, but must after refrigeration cooling to start. When the room temperature drop to set temperature, the dehumidification function will be automatically terminated. General air conditioning refrigeration minimum temperature of 18 ℃, if the room temperature below 18 ℃, the dehumidification function of air conditioning is not started. In addition, small amount of air dehumidification, slow speed, and unable to adjust. The optimum air humidity is 40% to 60%, air conditioning can't achieve this value. And, more importantly, air conditioning dehumidification running load increases several times, not only consume, also make the compressor damaged, shorten the service life of air conditioner. Not only that, dehumidifier is often used to dry their wet clothes.

In 2005, our country domestic dehumidifier sale in domestic market scale is less than 150000 units, is now the number has doubled. The 2008 and 2010 growth rate of more than 20% of the market. Home dehumidifier has developed more than 10 years in China, but the market has not been formed the scale. At present, China's production of home dehumidifier is mainly used for exports, more than 80% of the global dehumidifier are produced in China. Dehumidification machine industry in China (domestic and export serious differentiation, insufficient performance for sale in domestic market, export too. In 2012 in the production of dehumidification machine more than 420 ten thousand, only 300000 units of sale in domestic market, exports accounted for more than 90%. Home dehumidifier as a smaller branch in the refrigeration industry, compared with the rapid development of China's air-conditioning, slow pace.

Reason one, price is on the high side, do not have advantage. Dehumidifier market in China is still in its beginning stage of development, in recent years, the rise in raw materials, labor costs increase, as well as the promotion enterprise's financial cost, cause the dehumidifier price is on the high side. 2000 yuan to 5000 yuan price has nothing to do with air conditioning products, and consumers are 2000 yuan to 2500 yuan price of the product. In addition, many consumers in the choose and buy household dehumidification machine has the willingness to buy energy saving, environmental protection products, but high prices turned off a lot of people. Have dealers said they when choosing dehumidification vendors would often in energy conservation and the price is a dilemma between, not only to respond to a nation, but also meet the needs of the consumers, consumers will not pay, or dealers to lose yourself. At present, the domestic dehumidifier market need not a product, but a high cost performance products. For dehumidifier makers, should through the cost control, minimizing profit space; By constantly improve product technology, reduce production cost, to provide cost-effective products.

Second, the brand is numerous, missing the dragon's head. Subject to the industry's overall development is slow, home dehumidifier market in China is still not high degree of brand concentration. At present Chinese home dehumidifier market brand formed is given priority to with domestic sales and exports of two camps. Domestic market share higher brand have live shi, sichuan well, all the, well, etc.; Export enterprises are mainly large air conditioning brands, such as midea, gree, etc. Industry brand is numerous, small brands market share is larger, at 51%, the lack of leading enterprises in the industry. Part of the small business technology is not mature, developed many products price is low, but the quality is not high. These products into the market, have a negative impact on the development of dehumidifier industry. Despite the increase in home dehumidifier demand in recent years, but due to lack of industry standards, enterprise strength is generally weak. Only more big companies involved, the market is likely to establish relevant specification as soon as possible.

 


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